While the name might appear to be a common one, there’s nothing run-of-the-mill about the reputation of John Smith Ltd, who are based in Huntingdon, Cambridgeshire. As our case study shows, since they joined the Exchange in 2015, this highly successful haulage company has become even more productive, efficient and most definitely more profitable.
Here’s how they did it.
John Smith’s Road to Success
The haulage company started in 2006 and, while they certainly enjoyed a very good reputation for service and reliability with their regular clients, they identified a problem in their operations that was costing them dearly as the business grew.
Empty Trucks Means Empty Miles
Prior to joining the platform, John Smith ran their day-to-day operations by servicing their regular clients and delivering goods all over the country. So far, so good, right? But the thing was that their trucks always returned empty. They’d never even investigated the possibility of sourcing back loads to counteract those empty miles that were ultimately eating into their profits.
Then, in a stroke of luck, somebody suggested to them that using an online freight exchange platform to find return loads could be an option. They joined up with us in 2015 and haven’t looked back since. In fact, they continue to look very much to the future.
How John Smith Uses the Exchange
Membership to the platform has helped this haulage company in several key ways:
- By eliminating dead mileage through return loads
- Allowing them to operate at full capacity
- Being able to see available jobs in key locations, including their own
- Allowing them to attract new clients
- Enabling them to provide national coverage
- Enjoying increased satisfaction from established clients
Previously this was a haulage company that had never factored return journeys in to their business operations at all. However, today it is that very aspect that has allowed them to not only achieve growth, but also to maintain that excellent reputation for service that put them on the map in the first place.
It’s good to hear that their membership to the Exchange has worked so well for them and that they wholeheartedly recommend us to their industry peers. The feeling’s mutual John Smith!
If you’ve got an issue with dead mileage that’s holding you back, it’s time to become a member of Haulage Exchange. As well as being able to buy and sell cargo in real time, you’ll have access to profitable return loads and a vast virtual workforce of drivers so you can take up opportunities to expand your business.